The Creative Brief is a document section at the end of the Blueprint used to keep track of multimedia deliverables for each course. Instructors and multimedia developers (MMDs) can work with this document the Creative Brief directly to more easily and efficiently communicate information specific to multimedia for courses, defining the what, where, and when on any items MMDs are helping with. This document is also a useful reference for future requests.
Prototype of the Creative Brief built inside the Blueprint
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Example of the Creative Brief/Blueprint in use with content, links, comments, etc.
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Who Uses the Creative Brief?
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