The Creative Brief is integrated into the bottom of each Course Blueprint Blueprints and is used to keep track of any multimedia deliverables utilizing an eCampus Center Multimedia Developer. The Creative Brief allows project team members to more easily and efficiently communicate information specific to multimedia for courses, defining the what, where, and when. It is also a useful reference for future requests.
...
Easier communication and search functionality
Succinct record of expectations
One location for all Multimedia Team deliverables
Answers to questions like:
What should the title of videos be and where do they belong in the course?
Where are the final links to this course and are they ready for the course?
What is/did the Multimedia Team work on for this course?
...
| Info |
|---|
Only media items requiring MMD help should be added to Creative Brief |
First, MMD will meet with IDC and Instructor early in the development process to clarify expectations and define multimedia deliverables needing help and MMD will add those to the Creative Brief along with meeting notes,
...
and deadlines.
As the faculty generates the original content to be worked on, they can add the original links in the creative brief and tag or email the MMD that they are ready to work on. (During this step, it’s important that the faculty and/or IDC make sure all titles are correct and linked appropriately in the blueprint.)
Creative Brief and the Blueprint
...