https://www.boisestate.edu/brand/creating-content/writing-style-guide/#:~:text=Boise%20State%20University%20is%20Idaho - refer to this for the official Boise State branded writing style guide
Writing Terms
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Title Case
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and Definitions
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Camel Case
This style starts with a lowercase letter and then includes an uppercase letter.
iPhone, iPad or iPod
While some say this style is overused, it's generally accepted by the media and third parties.
Lower Case Capitalization
This means not a single letter is capitalized – not even the first letter of every word capitalized, except for the articles (a, an, the, etc) within the phrase.
This is Title Case Capitalization
The Lion, the Witch, and the Wardrobe
Title case capitalization is best for professional or very formal use. Is your ideal client a group of professionals who work somewhere within a very traditional corporate atmosphere, like a law firm or accounting firm? Then title case is your best bet.
Sentence Case
the first word.
this is lower case capitalization
the lion, the witch, and the wardrobe
This is best for very creative and very casual uses.
Sentence Case
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When a number is the first word of the sentence you don’t capitalize the next word |
Sentence case capitalization means only the first letter of the first word is capitalized, just like in a sentence.
This is sentence case capitalization
The lion, the witch, and the wardrobe
5 4 capitalization styles you need to know
Sentence case capitalization is best for a more casual use, but can still be semi-professional.A note on this: if your phrase begins with a number, like “4 capitalization styles you need to know,” then the number is the first word of the sentence. Therefore, you wouldn’t capitalize the next word
Title Case
Title case capitalization would have the first letter of every word capitalized, except for the articles (a, an, the, etc) within the phrase.
This is Title Case Capitalization
The Lion, the Witch, and the Wardrobe
Title case capitalization is best for professional or very formal use.
Upper Case Capitalization (All Caps)
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Only use for headings or titles, not NOTan entire design. Beware of using acronyms andupper case capitalization, as it can cause confusion (ex: USA-BASED FIRMS) |
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It’s best for more creative, less formal uses.
Lower Case Capitalization
This means not a single letter is capitalized – not even the first letter of the first word.
this is lower case capitalization
the lion, the witch, and the wardrobe
This is best for very creative and very casual uses.
Camel Case
This style starts with a lowercase letter and then includes an uppercase letter.
iPhone, iPad or iPod
While some say this style is overused, it's generally accepted by the media and third parties.