https://www.boisestate.edu/brand/creating-content/writing-style-guide/#:~:text=Boise%20State%20University%20is%20Idaho - refer to this for the official Boise State branded style guide
Terms and definitions of capitalization case styles.
Title Case
Title case capitalization would have the first letter of every word capitalized, except for the articles (a, an, the, etc) within the phrase.
This is Title Case Capitalization
The Lion, the Witch, and the Wardrobe
Title case capitalization is best for professional or very formal use. Is your ideal client a group of professionals who work somewhere within a very traditional corporate atmosphere, like a law firm or accounting firm? Then title case is your best bet.
Sentence Case
writing style guide
https://helpx.adobe.com/illustrator/using/formatting-type.html - how to use and apply basic formatting options to text using Adobe’s Character panel
https://openl.io/convert-case - free online case converter
Terms and Definitions
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Lower Case
This means not a single letter is capitalized – not even the first letter of the first word.
this is lower case capitalization
the lion, the witch, and the wardrobe
This is best for very creative and very casual uses.
Sentence Case
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When a number is the first word of the sentence you don’t capitalize the next word |
Sentence case capitalization means only the first letter of the first word is capitalized, just like in a sentence.
This is sentence case capitalization
The lion, the witch, and the wardrobe
5 4 capitalization styles you need to know
Breaking news: building to be demolished on Johnson Street
Sentence case capitalization is best for a more casual use, but can still be semi-professional.
A note on this: if your phrase begins with a number, like “4 capitalization styles you need to know,” then the number is the first word of the sentence. Therefore, you wouldn’t capitalize the next word.
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Title Case
Title case capitalization would have the first letter of every word capitalized, except for the articles (a, an, the, etc) within the phrase.
This is Title Case Capitalization
The Lion, the Witch, and the Wardrobe
Title case capitalization is best for professional or very formal use.
Upper Case (All Caps)
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Only use for headings or titles, not NOTan entire design. Beware of using acronyms andupper case capitalization, as it can cause confusion (ex: USA-BASED FIRMS) |
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It’s best for more creative, less formal uses.
Lower Case Capitalization
This means not a single letter is capitalized – not even the first letter of the first word.
this is lower case capitalization
the lion, the witch, and the wardrobe
This is best for very creative and very casual uses.
Camel Case
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Additional
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CamelCase
This style starts with a lowercase letter and then includes an uppercase letter.
iPhone, iPad or iPod
eCampus
While some say this style is overused, it's generally accepted by the media and third parties.